Tessa Richards
Typography 2 | GDES-156-RNC
Assignment 3: Promotional Package
Project Summary
The aim of the project was to design a set of promotional pieces. This is the culmination of many weeks of planning and strategizing. I choose the book "The Time Machine by H.G. Wells as one of the many literary works that has been developed into a motion picture. The outdoor print medium of choice were a billboard and a lamp post. I felt as if both were practical and familiar to the target group. The lamp post in particular, could even be placed outside their school as an eye catching marketing stunt. The target group ranges form 7 - 17 years old. I'm proud of the work that has gone into this project and I believe I captured the theme perfectly in the outdoor ads.
