It does proposes itself to use technology and its resources to network people in humanised way. However, it also proposes itself to dive deep into each individual personality and their unique needs, shining a light on their own expressions and nuances as a person. This way, Habit aims to insert humanity back to the digital age.

By using conversational commerce as a bridge between people and the brand, Habit uses of this platform to understand each and every character needs and desires, translating these inquiries into actionable inputs and valuable solutions.