Involvement: Concept, art direction, graphic design and production.
Concept: For this task we were asked to make a magazine that was somehow about Norwegian design and trends. I wanted to make a magazine about CD design, but I soon discovered the comeback of the vinyl. It seems the CD is being slowly replaced with the arrival of Spotify, and other musicstreaming services. Simultaneously as a reaction to the on going digitization, vinyl have become popular again. I can´t say for sure, but I believe people want to hold the music in their hands, not just the invisible mp3 file. This magazine will have themes about new and old vinyldesign, with a new theme for every publication. The theme for this magazine is the best vinyldesign of the 70s.