Proemion is a hardware company that manufactures industrial IoT devices and connectivity solutions for industrial robotics applications. Initially, we collaborated to develop the brand strategy and work on specific design aspects. Later, we began working on their marketing website, company product, and brand strategy.

A brand personality and positioning are required to understand how the company will portray itself. When combined, these two create the company's brand vision, mission, promises, values, and other vital characteristics.

Thus, our team produced digital materials for the Proemion industrial website and mobile app. These elements were used for outdoor materials to show how the brand can evolve in a natural environment. Additionally we went through multiple design iterations to develop a high-quality logotype for the Proemion brand.

The set of icons were exclusively used on their website, while some made it to the product dashboard. They were founded on our design principles, that demonstrated how to construct a solid design language. Furthermore, our team created another piece of iconography that was implemented as part of the overall design system. Exactly they were used to educate users on how the Proemion technology works.

After completing the brand identity development process, our team began to apply new brand components to the Proemion product core digital aspects. Such as brand iconography, core brand colors, and unique guideline principles contribute to the Proemion design language.