MOA produces premium handmade candles. Their minimalist design combines a love of simplicity with discreet elegance. Decorated in a white and gold palette. The real pearls are brass or copper lids, hand-spun, polished and varnished in a small manufactory in Silesia. It was the finish of the lids that became the basis for our animation.
In this project we especially wanted to show the mellow vibe of using this candle. Hence the idea for fluid transformation enchancing the message of "Free Your Mind" label.
Below you can see concepts that have not passed the customer's acceptance.