In 2021, Coca-Cola has unveiled a new global brand philosophy and platform called "Real Magic", which invites everyone to celebrate the real magic of humanity. This Christmas, a TTL campaign was launch with the new CoCa-Cola "HUG" logo.
Given the phenomenon that Hong Kong people seldom present love to others via a hug.
Given the phenomenon that Hong Kong people seldom present love to others via a hug.
This campaign would like to encourage people treasure your loved one wherever they are with Coca-Cola in this festive season.
// Thematic Video //
// Teaser Video //
// Social Content //
// Global Key Visual //
// Art Direction for KOL Photo-shooting //
