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Samsung Week
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SAMSUNG WEEK

Samsung Week is the celebration week leading up to Samsung’s birthday on November 1st. We worked directly with Samsung HQ in Korea, developing a family of characters for Samsung week. The characters had to show off their favourite of the latest products for 2021.

We also used the family of characters to create a 1 minute animation discussing the heritage of Samsungs products and the evolution into the modern age.

These were displayed on the amazing Piccadilly Lights billboard in Picadillly Circus London.

Samsung Week
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ARCADE STUDIO

Samsung Week

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