DELIVERING A GAMIFIED SOCIAL EXPERIENCE TO A CAPTIVE, LOCKED-DOWN AUDIENCE
CHIPS AHOY - 2020
As a part of the collaboration with Escalera de Fumío, we created an exclusive augmented reality filter for Chips Ahoy on Instagram which allows users to interact with the cookies and win prizes.
During the periods of COVID-19 lockdown, brands and audiences desperately needed tools to allow customers to interact and enjoy on social media. The digital experience we created was accompanied by weekly contests to keep the consumers engaged.
TEAM
Raül Drechsel - Technical Director
Eloi Gil - Senior Developer
Raül Drechsel - Technical Director
Eloi Gil - Senior Developer
PARTNERS
Escalera de Fumío - Agency
Escalera de Fumío - Agency