MNT DEW x FLAMIN'HOT
MTN DEW has always been a flavor innovator, pushing the limits for the DEW Nation.
The first-ever beverage combining the sweet citrus flavor of DEW with the spicy
kicked up flavor of FLAMIN’ HOT for the most extreme taste experience yet.
Burn & Broad had the opportunity to create a new brand identity, packaging system and mascot revamp for Mountain Dew’s Flamin’ Hot!
S/O PepsiCo Design Center for the opportunity!
MTN DEW Flamin' Hot Brand Identity
Packaging Design
Mascot // Sparky Evolution
Launching Spot // Animation
Animated Assets
Key Visuals
Influencer kit
Social Media Impact
Branded Apparel
