Glasfurd and Walker's profile

Dayli

Packaging
Illustrator
Dayli provides Nutritional Drink Mixes packed with nutrients from whole foods, perfect for the busy, modern consumer looking to easily integrate more nutrition into their routines. The wellness brand approached Glasfurd & Walker to create a unique visual identity that’s as energizing as the delicious vitamin blends they offer.

Dayli needed to stand out in the crowded vitamin space as a lifestyle product, not just a supplement. They wanted their product to be an exciting and essential part of their customers’ everyday wellness rituals. To achieve this, Glasfurd & Walker created product naming conventions packaging that breaks the mold of traditional, dated vitamin and supplement branding.

Together with the Dayli team, Glasfurd & Walker created the name of the brand to reflect the nature of the product customers are encouraged to take, daily. Each of the blends features a descriptive name that lets customers know what the ingredients are, but also how it tastes. 

Dayli
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Dayli

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