Purple Chopstix Website Redesign
View the published website at https://aweisbrod.github.io/purplechopstix/
Concept: My assignment was to redesign the website for a local restaurant, Purple Chopstix, in a continuous scroll fashion.
This redesign was created as an assignment for a graduate level interactive design class at Ohio University.
Work: I began my process with studying the current website of Purple Chopstix and its content. I then sketched out a low-fi wireframe, taking care to think through how I wanted the website to progress as the user scrolled down. I asked myself, "What is the most important information? What are users trying to accomplish when they visit this site?"
In order to properly redesign the site, I needed to refresh the Purple Chopstix brand, so I created a new logo and color palette based on the restaurant's facade.
Challenges: Organizing the menu in a way that wouldn't overwhelm users was a difficult problem to solve, but I eventually landed on using tabs. This way, no matter whether the user was on a desktop or phone, they would be able to navigate the menu without questions or confusion.
Programs: Adobe Illustrator, Adobe XD, Adobe Photoshop, Visual Studio Code
Timeline: 3 weeks