Based in Greensboro, North Carolina, Paul Mason is an accomplished communications executive who serves as director of corporate communications at a North Carolina-based Fortune 1000 company MSC Industrial Supply Company. In this role, Paul Mason developed new digital communication channels to increase employee engagement.
Employees will naturally want to promote their firm on social networking sites like LinkedIn, which may help in building their employer's brand. While it is important to promote this endeavor, business leaders should consider establishing a few restrictions.
Leaders must ensure that staff does not reveal proprietary corporate information. This is generally information that a company wants to keep private. Secret formulae, customer lists, contracts, and marketing plans are examples of proprietary information.
If a firm is publicly listed, financial information should never be disclosed. That is something that leaders should delegate to the Investor Relations and Corporate Communications departments.
Employees will naturally want to promote their firm on social networking sites like LinkedIn, which may help in building their employer's brand. While it is important to promote this endeavor, business leaders should consider establishing a few restrictions.
Leaders must ensure that staff does not reveal proprietary corporate information. This is generally information that a company wants to keep private. Secret formulae, customer lists, contracts, and marketing plans are examples of proprietary information.
If a firm is publicly listed, financial information should never be disclosed. That is something that leaders should delegate to the Investor Relations and Corporate Communications departments.
