PRO BONO WORK
 
The following is a pro bono work I did for my local crossfit box club "Spartanac".
Over a period of 4 months we covered 3 different events, from regional crossfit competition to club's
in-house competitions: race with obstacles "Midnight Run" & team competition
"2 Romeos and Juliet".
 
We designed logos, apparell (hodies, t-shirts) and provided video & photo coverage.
I had all the creative freedom on these events and the following presents
the sport of crossfit the way I experience it: hard and raw.
 
1st EVENT - REGIONAL CUP 2013

Colaboration with the club started on the regional cup
held at Military Academy in Belgrade. Event gathered around 100 competitors from various Balkan countries. We created the logo for the event and were in charge of the photo 
and video production.
 
VIDEO PRODUCTION
 
T E A S E R S

The first edits were turned into official cup teasers showing one of the most intense moments
of the competition from hard exercieses, to fatigue and stressful moments, from aerial shots to underwater shots with GoPro.
D A Y  O N E
Official promo video of the Cup's 1st day.
D A Y  T W O
 
Cooming soon. Edit still in progress.
APPAREL
 
I've created a series of apparels for the club, ranging from hoodies, to t-shirts to long socks.
Each event had different apparel to match the branding.
 
2nd EVENT - MIDNIGHT RUN
 
2nd event that I covered was the race with obstacles in the garage right next to the club.
I've created 3 different logos for 3 categories: men, women and juniors (up to 19). Art direction on the whole branding came from location colors and graphics. Since the whole idea was to spread and promote the crossfit to younger generations, I choose to go with more "funkier" visuals
that are not so typical to this sport. 
The first thing I've created were these invitation print posters.
T-SHIRTS
 
I was asked to produce t-shirts for top 3 winners in each category.
VIDEO PRODUCTION

T E A S E R S  13 sec

These were the first short teasers I've produced. They were announcement that the race is going to to be held this year.
T E A S E R  55 sec
 
Ths is a longer teaser showing the route and more info on different categories & obstacles.
Released few days prior to race, it was sending a call for action message. 
MOTIVATIONAL VIDEO
 
In the world of sports motivational videos have a special place.
They carry strong and emotional call for action, which is why I produced this additional video.
 
VIDEO & PHOTOS FROM THE EVENT
 
Coming soon. Edit still in progress.
3rd EVENT - TEAMS COMPETITION
 
Teams competition under the masks, at the end of the year, is a tradition of this club.
We designed a poster and provided for photo & video coverage.
 
This year's title was "Two Romeos and Juliet".
PHOTO PRODUCTION
VIDEO PRODUCTION

Let the note be taken that the following movies were made through simple documentary shoot and not through serious production plan and budget, but with minimum resourses.
Yet at the end, through interesting edit and post production, 
we manage to create interesting clips.
 
 
 
 
 
 
 
 
"THIS IS HOW I CROSSFIT"
 
Thank you for viewing my work. Don't forget to appreciate it if you like it.
Credits:

Production & art direction by Ivo Martinovic
Graphic design by Ivo Marinovic, Tijan Boris Ninkovic & Aleksandar Perisic

Video production & editing by Ivo Martinovic
Special thx to Ivan Masic, Julio Wood, Nikola Romic & Ivan Okanovic
Title animation on videos by Ivo Martinovic & Aleksandar Perisic
Photo production & post by Ivo Martinovic & Ivan Masic

- Autumn 2013 -
 
FOR MORE IMAGES VISIT crossfitbyme.tumblr.com
 
Video & Photo Production | CrossFit
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