Postmarks based on traditional Russian embroidery for Ornamika
The goal of this project was to make a contemporary interpretation of a traditional Russian ornament from Ornamika’s database that would reference the original on multiple levels but present it in a fresh and modern way. The design was also meant to represent the region where the original ornament was found.
My interpretation is a set of postage stamps representing the Arkhangelsk region made from characters and ornamental elements of the 19th-century embroidery piece that was my original image. Due to the geographical nature of stamps, it seemed like the most fitting format for representing a region and because of my chosen deconstruction approach, the individual characters form a set of minimalistic icons that could be potentially used for branding or other purposes, still clearly representing the culture of the Russian North.
My interpretation is a set of postage stamps representing the Arkhangelsk region made from characters and ornamental elements of the 19th-century embroidery piece that was my original image. Due to the geographical nature of stamps, it seemed like the most fitting format for representing a region and because of my chosen deconstruction approach, the individual characters form a set of minimalistic icons that could be potentially used for branding or other purposes, still clearly representing the culture of the Russian North.
The original embroidery reference:
Stages of working on this project
1. Deconstructing the reference image
2. Illustration drafts
3. Final set of icons
The work was published on the client’s website and social media channels.
