The lift and learn unit activates as a visitor picks up one of the products. The screen provides information about product benefit and texture and helps the customer better learn the difference between La Mer iconic moisture collection including Crème the La Mer.
The innovation unit, integrated at the Essentials side of the play-table at Saks Fifth Ave, New York City La Mer store.
The innovation unit, integrated at the Essentials side of the play-table at Saks Fifth Ave, New York City La Mer store. I designed the two sides bays of the play-table to showcase La Mer serums category and Eye category and their textures to form an entire skincare regimen.
i.e. (The La Mer ritual of renewal: Choose your eye, choose your serum, and choose your moisture)
Rendering shows the final visuals on the base of products and the introductory moisture benefits on the interactive screen.
