A visual campaign collaboration and mural installation for Montreal’s french-language music festival, Francos de Montreal.

The Francos team approached me to create a visual that would reflect the theme “Centre-Ville Vivant”, an image to reflect the city’s return to live music and culture following the strict lockdown measure of the previous year.

The explosion concept centred around a pop-up stage/mural installation and was then used in both the festival’s physical and digital marketing campaigns.