[ N ] BRIEF ↓
→ Zentivent entrusted us with a task of creating new, bold and playful brand image, including: Logotype, brand strategy, posters and posts for social media for its five upcoming music events.
→ Our main goal was to represent Zentivents as playful, friendly and creative as possible.
[ N ] LOGO ↓
→ According to our brief, we had to keep the shape of "swing" form old logo. As a result we designed a bold, edgy typographic logo, in which the shape of swing is mixed with the letter N. We also created 5 icons, which are placed in N, creating playful, informative and dynamic looking visual language.
→ Through the identity, we'd like to show an air of happiness and energy, to highlight the brand's creative personality.
Client → ZENTIVENTS
Creative Director → Ia Darakhvelidze
Art Directors → Ia Darakhvelidze, Mariam Tevzadze
Graphic Design → Ia Darakhvelidze, Mariam Tevzadze
3D & Motion Design → Davit Malania
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