Chinese New Year
Mall promos for Tampines 1 mall. The Fortune Cat mascot descends from the clouds to land at Tampines 1 Mall.
Direct Mailer and Press Ad. Accordian fold pamphlet die-cut to a figure 8.
Direct Mailer and Press Ad. Accordian fold pamphlet die-cut to a figure 8.
In Chinese numerology, the number 8 represent prosperity and success. Expands to 8pp to show mall promos. Steering away from a predominantly traditional red theme, a rustic, more organic treatment is used with intention to be printed onto wood-free paper. Fortune Cat illustrated and painted by hand and composited in Photoshop and InDesign.
