The Frederick Gunn School
Coeducational boarding and day school for students in grades 9-12
Coeducational boarding and day school for students in grades 9-12
Frederick Gunn was a pioneering educator, courageous abolitionist, leader in the Underground Railroad, and rugged outdoorsman. He was everything you'd want in a school founder — and more. The Frederick Gunn School (Washington, CT) required a complete rebrand to better honor the legacy of the school's one-of-a-kind founder.
Project Goals
Redefine all aspects of the school's public-facing persona and their extensive communication program for parents and students.
Jessica's Role
As the lead design director for this account, Jessica worked at massive lengths to rebrand the school from creating logos, campus signage, team uniforms, to admissions and capital campaigns. In addition, she collaborated with vendors and school staff to ensure the visual brand and identity would display successfully across all media, on-campus and online.
Project Scope
Logos / School Collateral / Campus Signage / Team Uniforms / Interior Design: Admission Lobby and Gymnasium / Printed Correspondence / Email Design / Event Tents, Posters, & Banners / School Merchandise / Social Media / Website Design / Print & Digital Ads / Brand Guidelines / Yield and Capital Campaigns
Credits
Agency Team: AgencySacks
