Concept No. 9's profile

Gillier Maison

Concept No. 9
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brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
Brand Strategy + Identity + Experience for Gillier Maison.

Conceived as a celebration of high-end craftsmanship, heritage and mastery, brand Gillier Maison approaches home furniture in an elevated way — crafting an exclusive and evolving collection of Haute Home Furniture.
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
We designed a visual identity that communicated their positioning of ‘haute home furniture’ through an elegant new marque. This was combined with a monochrome color palette to complete a strong, elegant identity.

The brand identity beautifully translates across an array of brand experience touchpoints — stationery system, mailing envelope, tape, signage, newsletter and a bespoke catalog creating a cohesive suite.
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Every collection has its own visual language inspired by a series of factors under our art direction, and is released through a newspaper-themed designed newsletter.
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
brand brand identity brand strategy Branding Identity furniture store identity Identity Design Logo Design Logotype typography
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Gillier Maison
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