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Altromercato | Espresso Tales
Packaging


ESPRESSO tales

Client: Altromercato
Creative Direction: Simona Placci

The project consists of three illustrations for three packs of Arabica fair trade coffee.
It's not just about packaging, but also about book covers, in fact, each tin contains a tale, in the form of a QR code, by an emerging author of the prestigious Holden School to tell you about coffee with different eyes.
Each story also underlines the values of the company, the Italian leader in the fair trade market.

Value n° 1: Planet
Tin cover for the tale written by Elena Pineschi: Difficult Words


Value n° 2: People
Tin cover for the tale written by Beatrice Salvioni: Catching the stars


Value n° 3: Prosperity
Tin cover for the tale written by Giada Guerreschi: Do you like the coffee pot, Eshe?


Thanks for watching!

Altromercato | Espresso Tales
394
2.9k
45
Published:

Altromercato | Espresso Tales

394
2.9k
45
Published: