Packaging design for scented candles
Tea Candle is a sub-brand of Candle Comfort. It was created as a special autumn collection of scented candles, with the scent of different teas.
Brand conception
1. Place an order for a candle from the Tea Candle collection
2. Take the survey in the Telegram bot, which will pick up the fragrance exactly for you
3. Enjoy the soothing aroma in your home
Solution
The target audience of the product is mostly female. Therefore, it was decided to depict an expressive portrait of a young girl on the packaging, so that users could associate themselves with the illustration on the package.
To demonstrate the fragrances, the concept of depicting characters surrounded by different plants, which are predominant in a particular fragrance, was chosen.
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The project was created on a non-commercial basis.
