IOI City Mall Lunar New Year theme features the wide assortment of products across all stores. From trendy fashion brands, supermarket, cineplexes and F&B outlets that provide shoppers a wholesome and fun festive shopping experience.
Based on the idea of kaleidoscope, this identity plays to the strengths of the mall’s attractive and wide array of services while maintaining the festive component for the extra oomph.
Art Director / George Tan
Designers / Shin-E Chuah & Nicole Teh
