Sydney-based PR Firm, Stark Matthews, wanted a rebrand that would better reflect the high-end beauty & lifestyle brands they represent. Their visual communications needed to convey their main talent – which is connecting primarily female-centric brands, with the women who value quality lifestyle products. Stark Matthews’ aspired to branding which emanates feminine appeal, is professional and modern, while highlighting the digital landscape they navigate daily.
We prepared a branding package with a focus on digital design for social media. To equip Stark Matthews’ with the design assets to utilise across multiple digital mediums – Instagram, Live Stories and Screen Presentations. Even graphic design for business cards, highlighted the vertical displays of the PR firm’s mobile-first, social media focused services.