De Alleskunner
Visual Identity
Every year a company holds a salesgame. The goal is to boost sales in the last quarter of the year and to do some teambuilding as well. Every year the salesgame has a different theme. This year the theme was “De Alleskunner” which loosely translates tot “A person who can do everything”. The concept of the salesgame was derived from a Dutch television show. During the salesgame the staff has to play skillgames every wednesday. The winner of the game gathers points and everybody gathers point within a week from doing sales. Every week there is a winner of the week. The grand total of points at the end of the quarter resembles grand prizes as well. I designed and created the logo and all media needed to display this concept and the week winners. As well as customized game attributes such as drinking cups, playing cards and matches.
