THE MOON, 2020-2023
The Moon is a skincare brand that emphasizes nature, minimalism, and Zen. Following the Eastern philosophy of health preservation, The Moon incorporates natural plant extracts into its skincare products, allowing consumers to experience the Eastern way of life. The brand's design also follows the principles of Eastern Zen, with a predominant use of pure white tones and plant shadows in its packaging, presenting a gentle and natural aesthetic.
Services
Art Direction
Branding
Branding
Packaging
Credits
Art Direction, Design - Jinxin Liu
3D - Jinxin Liu
