About
Singapore Writers Festival is a literary event organised by the National Arts Council. Inaugurated in 1986, the festival serves a function of promoting new and emerging Singaporean and Asian writing to an international audience, as well as presenting foreign writers to Singaporeans. To date, it remains one of the few literary festivals in the world that is multilingual, celebrating works in Singapore’s official languages - English, Malay, Chinese and Tamil.
Problem
The main body of our reading population is not as heavily vested in local writings. People who have never read works from a local writer cite reasons of disinterest, lack of exposure or have the mindset of "how can Singaporean art be good" to justify this unfamiliarity.
Objective
To bring together local writers and readers to enjoy literature, performances and film.
Key Communication Message
A person who can imagine, have the power to create them.
Slogan
Expressions without Pause
Logo Variations
Tickets
Posters
Wristbands
*This is just a fictional concept work for a school assignment
