Tangram / F&T Group
Tangram is a mixed-use Flushing development defined by a relaxing, elevated lifestyle that brings together the perfect balance of mind, body, and soul in an elegant modern environment. Inspired by the popular Chinese game, Tangram, the design team created a brand identity based on the geographic shapes of such game. Conway Digital developed the their website in English and Chinese to serve as a lead generation tool to drive visitors to the site. What’s more, Metaform was in charge of the architectural renderings and 360 bubbles to showcase the vibrant exterior and interiors.
On top of that, the team created an engaging masterplan visualizer to explore the development from every angle, and a sales gallery journey, which included an interactive scale model and model apartment.