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    As part of a student project, we were asked to reposition the product to a different target audience. This project repositions the Chrysler 300C … Read More
    As part of a student project, we were asked to reposition the product to a different target audience. This project repositions the Chrysler 300C to professional business women, women who are powerful, and aggressive, but still enjoyed the class of a beautiful vehicle. I approached this project with the notion that women can be compared to cars, some women purr and others roar. Read Less
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Billboard