(personal work 2013)
I wanted here to explore what would be a bicycle shoe that would mix lifestyle and performance codes.
I like the elegance of nowadays fashionable fixies and single speed bikes. I also like the high tech look of performance bikes.
So why not an elegant bicycle shoe, mixing vintage simplicity at the front, and a high tech heel and botom units?
I think this concept would be appropriate for a brand like Le Coq Sportif.