Bruno Pinto's profile

Mind Game - Typography and Development

Hello, this is my first project posted on behance so I hope that everyone likes it.
This is a school project where I created a font to therefore use and develop the best way I could find out.
In this project I could create anything as I desire, so I had really had a lot of free roaming to give to my work and this is the result, enjoy!
The first step was to choose some models for the font body. I had nothing in mind but after revewing the given models I choose some basic ones but that put together and would give a nice result.
As you can see, this models already had some letters just by themselfs, we can see clearly an "I", "C","S" and a "J". And so many other letters that were just 1 or 2 of these models and the letter was done. Here, the resulting "abc" with this models:
As you can see, the font is very simple. They are all capital letters, and very easy to read. The model for the "I" is almost in all of the letters, then we have the "A"/"V" and "M"/"W" mirror reflections of each other, two "J's" turned to each other is the "U", the "X" has the same models as "A" but crossed each other, and so on, it's really easy to see the build up of this font.
After getting this result, I started to think on the second part of this project, the development, and what was best to do with this font. I came up with this idea, to make a Movie Poster.
But... I wanted to create something that could be put together, that could link, make a story, create a world, giving the viewers the sense that this really is real and not just a school project, I wanted to give the sense that this could be really a true production of a movie coming soon in 2014.
It took some time, but I came with this name for the movie "MIND GAME". I wrote those words with my letters, and after some adjustments, linking some letters, the result was this:
I took advantage of all the verticals and diagonals to create an illusioning, riddle, effect to the lettering of the movie. The words "Mind Game" can also take the viewer to suggest this while seeing this lettering, the letters are displayed kind like a maze.
Like all the movies, this one has a story too! So I took the time, to write down a Sinopsis of this film, so you, after reading the sinopsis and finally see the movie poster, can relate the story that you already have on your mind, to the image of the poster.
                                                                                       SINOPSIS
Dalton Gale ( Liam Neeson ) is a former professor of Neurological Science on a College in Connecticut . Recently laid low by psychological disturbances . Dalton had been affected because of his divorce and never managed mental stability again . Known nationally , his friends considered him a genius ,a Leonardo da Vinci of the 21st century for his revolutionary theories and thinking that it was not within the reach of anyone. His ex -wife , Macayla Jacee ( Michelle Fairley ) did not want to see him and forbade him from seeing his daughter Ashley ( Emilia Clarke ) because she said to his daughter that her father was obsessed but never explained why to her. One day Dalton leaves a letter to his ex -wife saying that he had moved and to not try to find him because he didn't wanted to put her and their daughter in danger. Ashley ,though this attitude was strange and went in search of his father without Macayla knowing. Macayla was worried because hse could not speak with her daughter and also at the same time when news appeared of several murders that seemed to be interconnected and they all appeared with a letter " D " or "G " . A clandestine project , called " MIND GAME " that led the head of the state police himself to be responsible for the case, Bob Houston ( Gerard Butler ) was in charge of finding the responsible for all these crimes . Frightened by all this, Macayla sought help from her ex -husband's best friend , Alan Cooper ( Robert Emmanuel ),he probably knew where he was or what his motives for such disappearance and then promised Macayla, to find out what was wrong with Dalton as where Ashley was gone. Will the police chief , Alan and Ashley manage to find the answers to their questions ? Or will they arrive too late to prevent what is behind this terrible riddle?
So? Like the idea? Now, here's the final product of this project, the MIND GAME Movie Poster.
(Of course, I do not own any rights on the companies logos I used for this project, and credits to them as well, this is merely a school project.)
Also, I though on the apliance of the movie to the social life, the ads and billboards as well as a Facebook page. Below, are the very aplications of this movie on the social life.
-Bus-Stop
-Billboard
-Facebook
(note: the images I used were found on Google images and I used the only with this pourpose)
For the profile cover of the Facebook page I used the "MIND GAME" lettering to make the "symbol" of the Mind Game project of my character in the movie. This logo is the software he created to "consume" knowledge of other people. This cover represents the main character sketches on the machine, the study of the human body and the process to make possible all this things to go together in one machine,one software, and transfer all the knowledge he collects into one perfect being.
(note: the sketches on this picture were not made by me, credits to all the people o made them)
So, this is it. My "Mind Game Project", hope everyone likes the font, the idea, the final product, also as much as I did!
Mind Game - Typography and Development
Published:

Mind Game - Typography and Development

This is a project where I created a Font and used it to make the lettering for a movie of my imagination. See the details, read the sinopsis and Read More

Published: