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Milk product packaging
Azores Milk Packaging
Concept project imagining a redesign of traditional milk sold in the Azores islands, for my target audience of Romania.

Research consisted in alayzing the current bio dairy products sold on the market in Romania, wether local products or imports from countries around Europe.  Analysis included branding elements (common imagery, color palettes and packaging choices), target audiences and possible future clients for the Azores brand. 

Even if the majority of romanian dairy products focus on the traditional image elements such as mountains or fields of grass, cow icons and such, i thought of combining elements typical to the Azores with a more refined packaging. I wanted it to be a distinguishable brand compared to the usual ones found on romanian shelves. 

Project done over the course of 8 weeks, for LSDM - London School of Design and Marketing. 
Milk product packaging
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Owner

Milk product packaging

4
29
0
Published: