The EQS is the new electric luxury-flagship and one of the most important vehicles ever made by Mercedes-Benz. Our task was to create a global launch that does its justice. 

For this film we collaborated with director Thibaut Grevet. The environment and cars are made in full CGI by Mathematic in Paris, who were also responsible for the post-production. The EQS campaign is characterized by a blue colour and an agravic theme, which is shown in all assets.