While it is winter and cold outside the window, we offer our audience to stay in the world of 1+1, where it is always cozy and warm. In the design we use a central composition, where there is always warmth, in contrast to the cold outsider. The main style - paper clippings of New Year's attributes in combination with warm light. According to the animation in the logo id, we turn on the New Year's mood by turning on the lights.
References & Moodboards
Head of Marketing 1+1: Nataliia Vovk
Concept Art: Nataliia Postnaya
Art Director, Head of Art: Nikolay Altuhov
Design Director: Andriy Kratik
Art Director, Head of Art: Nikolay Altuhov
Design Director: Andriy Kratik
Project Art Director, motion graphics, compositing: Artur Hureikov
Head of VFX, 3D: Andrey Altukhov
3D: Vladymyr Moroz
Administrator: Kate Kot
