The sun, hot sand, big waves and Shaka are the secret to a good day. Relax, smile and enjoy our sparkling tonic. Unforgettable bright, sweet and sour flavors, imbued with the spirit of the island of Hawaii.
Take a break from your worries and feel like you are on a paradise island of sunny fruits. Minimum sugar - maximum pleasure.
Whether you're a surfer or an office plankton, catch a wave and enjoy life with Shaka. Hang loose, bro!
Naming: "Aloha Spirit", the concept of friendship, understanding, compassion and solidarity between different ethnic cultures​​​​​​​
Positioning: the brand is positioned as eco-friendly. The history of the brand begins on the island of Hawaii, where this tonic is produced
Target group: It is aimed at a young audience of 14-25 years old
Metaphors: the sun, the tropics, summer, everything is fine, bright colors, complex patterns, the spirit of the island, nature
Non-commercial project. You can buy this brand identity concept for your brand (with a name change). Contacts below 
For co-operation DM me on: Instagram Telegram
Shaka tonic
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Shaka tonic

Sparkling tonic "Shaka" design and branding. Whether you're a surfer or an office plankton, catch a wave and enjoy life with Shaka Hang loose, br Read More

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