This is a real life Project that was put on hold 10 days before the launch for some reason. 

I decided that I wanted to collaborate with one of my dear friends Ayah Alsaadawi in this project, because I believed that we could come up with something great at the end. 

The client asked if we could come up with a nice logo of out the Saudi Fashion Week & Celiac Association existing logos by merging both, for a bag and bracelet design to be distributed in their event. We both sat down and brainstormed and came up with three different designs for each product just by using the elements of each logo. The client was really happy with the final outcome and choose the following designs for the final look.

Option 1 from the front bag designs, as it shows the power of both combined together.

Option 3 from the back bag designs, as it shows simplicity. 

Option 1 and 2 from the bracelet designs, as option 1 eliminates the Saudi coin with both logos. And option 2 shows the leaf of the wheat plant with the element of Saudi Fashion Week on top. 

We were also asked to come up with a hashtag for this project that was simple and straight forward.

#LETSNOTWHEAT

We really enjoyed working on this project together, as each on of us worked on what she does best so we could come up with something strong! 

Sometimes we need to work with other people to see what we are capable of together.