Who
Technopolis is an expert in shared workspaces. They provide efficient and flexible office solutions, and everything that goes with them. Their services range from workspace design to reception, meeting, restaurant and cleaning solutions. Their campuses host over 1,400 companies and 45,000 employees in six countries within Europe.
Technopolis is an expert in shared workspaces. They provide efficient and flexible office solutions, and everything that goes with them. Their services range from workspace design to reception, meeting, restaurant and cleaning solutions. Their campuses host over 1,400 companies and 45,000 employees in six countries within Europe.
Brief
A new communication concept
Solution
We chose to build the messaging around the word adaptability. Just like nature, Technopolis has constantly had to adapt to unseen changes in the business landscape.
A fun, disruptive concept that beautifully communicates Technopolis message in a clear and creative way.
Results
Solution
We chose to build the messaging around the word adaptability. Just like nature, Technopolis has constantly had to adapt to unseen changes in the business landscape.
What says adaptability more than nature itself? Nature is intense, in a constant change and always adapting to the current situation. Meanwhile being absolutely stunning.
A fun, disruptive concept that beautifully communicates Technopolis message in a clear and creative way.
Results
The concept was/is a massive hit and has been generating better results every year. The concept has also been a huge internal success. Technopolis decided to make adaptability a core value for the company.
My role
My role
Concepting, Art Direction, Campaign planning, Execution