Céline Pruvots's profile

An iconic product #INTERGES.COM

INTERGES.COM
France 2012

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Industrial project / Team project
This is a team project in partnership with a French distributor of hardware company.
INTERGES.COM made a fresh start and its new director wanted to a new kind of product which could be help to re-create partnership with old customers.
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Our mission was to renew the hardware shelves.
Specification was to create a simple and intuitive product which optimized for its environment, allow customization, a concept selling and affordable.
The important goal was to create a product for people who never made DIY.
The INTERGES.COM bestseller was the adjustable leg but this product was the same for the all competitors.
That's why our mission was to create an iconic product. 
The leg is more adjustable than the existing leg in the market thanks to its tray. These table leg accept a maximum thickness of 5 cm. 
We can create a table with wood or glass and whatever the panel thickness. It's customizable at will.
The Steel’ up offer many possibilities, we can use this product like a table for everyday life...
 
...Or temporary for an event, with a door to create a table.
After the use, put away the legs in its packaging.
Since 2012, the Steel’up leg is sell and available only in Leroy Merlin store.
An iconic product #INTERGES.COM
Published:

An iconic product #INTERGES.COM

A team project with a french hardware company.

Published: