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Speedco Campaign
Speedco knows a lot about lube and tire services for big rigs. They also know a lot about taking care of their customers and having a good time. So when it comes time to recognize their 5 millionth customer, Speedco wants to celebrate in a big way – the lucky truck driver will win a new Dodge pickup. Customers will also be entered into a drawing for a custom built chopper. Monthly prize drawings will occur throughout the summer, and tons of scratch tickets will be handed out, awarding smaller prizes like hats, gloves, and die-cast collectible toy trucks.

To build excitement in this promotion, a variety of store display items were designed including stand-up displays, posters and banners. Elements of the campaign were tied together with a “5 Millionth Customer” logo and a consistent visual style.
Speedco Campaign
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Speedco Campaign

Event campaign for Speedco, Inc.
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Published: