¡NO TE DEJES
ENGAÑAR!
DO NOT BE
FOOLED
There are plenty of car workshops in Peru, but some of them are underground and, many people usually go there, because of the prices and save some extra cash.
The people do not realize why it is important to buy original auto parts, and they believe in fake mechanicals. Through this funny campaign, we want to show the customers the importance of original auto parts. Besides, to trust in a certificate car workshop like Hyundai.
_________
SPOT
_________
KEY VISUAL
_________
SHOOTING
AGENCY Havas Perú
CLIENT Hyundai Before Service
CAMPAIGN No te dejes engañar
THE CREATIVITY TEAM
GCD Mauricio Maldonado
HEAD OF ART Daniel Alvan
CREATIVE DIRECTOR Néstor Morales
ART DIRECTOR Huberth Grandez | Dhan Arrunategui
COPYWRITERS Christian Blancas | Paulo Urbina
CONTENT CREATOR Frank Maguiña | Gonzalo Paredes
CONTENT DESIGNER Isaac Olivares
FINAL ART Jeyson Contreras
ACCOUNT DIRECTOR Janis Amayo
ACCOUNT EXECUTIVE Pamela Flores
BUSINESS UNIT Luis Delgado
PRODUCTION DIRECTOR Giuliana García
PRODUCTION ASSISTANT Diego Nole
FILMMAKER Gudfelas
DIRECTOR Lucho Cisneros | Erick Buleje
