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Blue Core - surf dive fish / rebranding


Blue Core is passionate about the search. 
The search for that epic wave, clear dive days or tight lines. It's about experience. They team up with the best guides, boats, resorts and cool stays so that core ocean sports travellers have one agency that gets it right.

in the late 80's Blue Core was one of the first in proposing surf travel to off the road destinations like costa rica, nicaragua or panama.  This is my rebranding concept to help them create a new identity and reflect visually the personality of the company. The idea is to maintain the traditional consumers while appealing to a younger crowd. 
Unfortunately it didn't go through but I still love this idea!



Current logo


Blue Core - surf dive fish / rebranding
138
2k
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Tu Nga Nguyen

Blue Core - surf dive fish / rebranding

138
2k
7
Published: