Corporate Identity developed as a part of the thesis in architecture studies about the communication of the regional archeological museum of Palermo, Antonino Salinas. The logo represents the profile of an amphora, which marks the shape of the letter S in Salinas. A slight twist is given to the logo to get a sense of movement, as if the same yet it had just been extracted from an archaeological dig. The project includes all the basic elements for external communication (letterhead, business cards, envelopes, badges, merchandise, posters) regulated by a visual identity manual.
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