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Street Food Fest - rebrand

Street Food Fest Široki Brijeg - Visual Identity (Student Project)

The project was a collaboration with Logos Center College and Amadis Agency. 
For the project assignment, the students had to create a visual identity for "Street Food Fest Široki Brijeg".

The visual identity solution that I presented was awarded a prize and recognition by representatives of the design agency. 
Street Food Fest Široki Brijeg 2021 Logo 

Logo for the Street Food Fest bursts with vibrancy and flavor, capturing the essence of a memorable and delicious event. The typography is playful, with the word "food" creatively designed in a tempting shade of yellow that mimics the appearance of golden fries.

In stark contrast, "street fest" takes center stage in a bold and lively shade of vibrant pink. This hue not only adds an energetic flair to the logo but also signifies the dynamic and lively atmosphere of the festival. The combination of yellow and pink creates a visual feast, invoking a sense of fun and excitement.

The visual identity for the Street Food Fest goes beyond just the logo, expanding into  food icons that encapsulate the festival's diverse culinary offerings. Each icon is crafted to represent a specific type of street food.

This logo, though used for a specific year's festival, becomes a memorable symbol of that unique culinary celebration. 


All the images are from Street Food Fest
You can find the award article by clicking here
Street Food Fest - rebrand
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Street Food Fest - rebrand

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