Liloons
New kids boutique on the block! We created this logo simply inspired from kids doodle and also we enhance its beautiful mess to the brand itself.
The name Liloons itself had no meaning before, but now we create one. After so many research, we found that there is an aquatic birds named “Loon”. Loons are so unique, they carry their child to keep them warm. Loon parents leave their babies to make them to learn many things all by themselves. Sometimes people think it’s cruel of the parents to abandon the babies like that. But they prepare everything for the child before they go and there is a very good reason behind it, just like many other parents in the world.
So we create a lil’ Loon as the main character of Liloons to represent the bravery and smart traits to the kids who wore the clothes by Liloons.
Client: Liloons
Studio: Roots&Co.
Creative Director: Melfri Gazza
Branding: Devira Solichin
Illustration: Devira Solichin
Graphic Design: Devira Solichin
Animation: Devira Solichin
