The ‘Make in India’ campaign aims at promoting India as a destination of foreign investments and a pivot for manufacturing, design and innovation globally. The ‘Make in India’ initiative does not only target the manufacturing sector but also aims at promoting entrepreneurship in the country. 

This initiative further aims at creating a favorable environment for investment, modern infrastructure, opening up new sectors for foreign investment and establishing a partnership between government and industry through a broader outlook. 

The manufacturing sector currently contributes to 15% of the country’s GDP. The action plan of the mission is to raise the contribution to 25% of the GDP by 2020. 

A lion with a body made up of clogs inspired from the Ashoka Chakra symbolizes the mission .The lion on the prowl in the logo stands for strength and power and the wheels on the body of the lion signify development and progress. Through this mission, the government took a big step to reduce the level of unemployment faced by the youth of the country. 

This campaign was launched a day after the Mars Mission when the PM had to go on his first visit to the USA. The aim of launching this campaign was to raise the level of the manufacturing sector in India, which will definitely boost the Indian economy.