The Vantage
A luxury residential building inspired by a cruise ship from its exterior to interior, even the lifestyle. We were tasked with bringing this whole narrative to life. So we created 'The Vantage'. We used languages and icons from nautical and cruise liner setting and applied it into our brand identity. Everything was created with the cruise living in mind. So Welcome aboard to home and be the captain of your own ship!
Iconography
Creative Director: Helen Sham, Buji Ng
Art Director: Huey Wong
Copywriter: Kerwin Choi
Agency: Ogilvy & Mather Group HK
Client: Hendersonland
