Vita Cubes - Key Visual
The idea for the key visual is "playful toddlers and kid-at-heart". We gather inspiration from things that toddlers would like and making it friendly for new generation parents, too. We are greatly inspired by games and media/entertainment which are kid and adult friendly like Blue's Clues (generational relevance) and Candy Crush (kids and adults)
Transition to Materials
Below are examples of how the key visual would cascade down to other materials
Stickers!
Some sticker studies for the brand
Thanks for checking this out! Here is a candy butt.
