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Nike Landing Page Re-Design
Nike Website Re-design
While surfing Nikes Official Website I noticed some pain points in the user experience and interface. I decided to re-design the website to make it feel more modern and futuristic but at the same time accessible and easy to use.
*This is a personal project
Problems I Found With Nikes Original Website
-Nikes website didn't feel very interesting for me to use.
-The visual hierarchy felt improper.
-There's an overload of information on the web page.
-The design doesn't express the innovative spirit of Nike.
Nikes original website
Secondary Research
I studied Nikes Brand Style Guide thoroughly 
I explored Nike's brand positioning
User Persona
SWOT Analysis of Nike
New Hierarchy 
Hierarchy
Brainstorming and Sketches
Wireframe
Re-Designed Prototype
Nike Landing Page Re-Design
7
111
1
Published:

Nike Landing Page Re-Design

7
111
1
Published: