New visual style for Tbilisi Mall
Tbilisi Mall is one of the largest Malls in Tbilisi. When thinking about the new style,
we understood, that the facade was unique enough to use it as a source of the visual
identity. So we used the shapes and compositions from the exterior of the Building and
filled it with different geometric shapes, illustrations of people, different objects, food, animals and so on.
Previous Images are produced for presentation purposes, while following footage shows printed examples of the banners, which are spread in different areas of the shopping mall.
Thank you for Attention!
Creative Director: Givi Kemoklidze
Art Director: Tata Megrelishvili
Illustrator & Graphic Designer: Dato Msakhuradze
Copywriter: Tina Jelia
Special Thanks to Vakho Davitashvili