Tbilisi Mall - Graphic Style
Illustrator
Branding


New visual style for Tbilisi Mall

Tbilisi Mall is one of the largest Malls in Tbilisi. When thinking about the new style,
we understood, that the facade was unique enough to use it as a source of the visual
identity. So we used the shapes and compositions from the exterior of the Building and
filled it with different geometric shapes, illustrations of people, different objects, food, animals and so on. 





Previous Images are produced for presentation purposes, while following footage shows printed examples of the banners, which are spread in different areas of the shopping mall.


      

       



Thank you for Attention!

Credits:
Creative Director: Givi Kemoklidze
Art Director: Tata Megrelishvili
Illustrator & Graphic Designer: Dato Msakhuradze
Copywriter: Tina Jelia
Special Thanks to Vakho Davitashvili


Tbilisi Mall - Graphic Style
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Multiple Owners
McCann Tbilisi

Tbilisi Mall - Graphic Style

Tbilisi Mall, as one of the largest shopping malls in Tbilisi, needed new graphic style to illustrate different type of content. We decided to ta Read More

3.2k
26.6k
108
Published: