'Gimme More' at Eyebeam
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    Pentagram’s Natasha Jen designed the identity and environmental graphics for the exhibition Gimme More: Is Augmented Reality the Next Medium?, re… Read More
    Pentagram’s Natasha Jen designed the identity and environmental graphics for the exhibition Gimme More: Is Augmented Reality the Next Medium?, recently on view at Eyebeam Art+Technology Center in New York. Originally developed by the EPFL+ECAL Lab at the Ecole polytechnique fédérale de Lausanne in Switzerland, the exhibition showcased seven installations by artists who use augmented reality (AR) to tell stories in new ways. Previous incarnations of the exhibition have been shown in London, Milan, Paris and San Francisco; the New York version was designed in collaboration with SOFTlab and Futureflair, and featured several new works. Read Less
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